{"id":239,"date":"2018-07-13T19:07:01","date_gmt":"2018-07-13T19:07:01","guid":{"rendered":"http:\/\/kategorrell.com\/?p=239"},"modified":"2022-07-06T09:31:57","modified_gmt":"2022-07-06T09:31:57","slug":"piaggio-app-ui-design","status":"publish","type":"post","link":"http:\/\/kategorrell.com\/?p=239","title":{"rendered":"Piaggio App UI Design"},"content":{"rendered":"\n<p class=\"has-larger-font-size\">A UI design I provided for a client pitching it as part of a new media marketing campaign for Piaggio.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-accent-color has-css-opacity has-accent-background-color has-background is-style-wide\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Elements<br><br>+ Visual identity<br>+ User interface<br>+ User experience<br>+ Iconography<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Programs<br><br>+ InDesign<br>+ Illustrator<br>+ Photoshop<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-accent-color has-css-opacity has-accent-background-color has-background is-style-wide\"\/>\n\n\n<p>The brief was to design the interface for an app that took Piaggio ownership to the next level, providing real-time routes, weather updates, and local service availability,&nbsp;as well as giving owners the chance to integrate with an online community.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-171\" src=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-04_729.png\" alt=\"\" width=\"729\" height=\"1466\" srcset=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-04_729.png 729w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-04_729-149x300.png 149w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-04_729-509x1024.png 509w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-04_729-508x1022.png 508w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-172\" src=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-05_724.png\" alt=\"\" width=\"724\" height=\"1466\" srcset=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-05_724.png 724w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-05_724-148x300.png 148w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-05_724-506x1024.png 506w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-weather-05_724-508x1029.png 508w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-170\" src=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-04_730.png\" alt=\"\" width=\"730\" height=\"1466\" srcset=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-04_730.png 730w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-04_730-149x300.png 149w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-04_730-510x1024.png 510w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-04_730-508x1020.png 508w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-169\" src=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-03_721.png\" alt=\"\" width=\"721\" height=\"1466\" srcset=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-03_721.png 721w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-03_721-148x300.png 148w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-03_721-504x1024.png 504w, http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-03_721-508x1033.png 508w\" sizes=\"auto, (max-width: 721px) 100vw, 721px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-168\" src=\"http:\/\/kategorrell.com\/wp-content\/uploads\/2018\/05\/community_final-2018-01_1_725.png\" alt=\"\" width=\"725\" height=\"1466\"><\/p>","protected":false},"excerpt":{"rendered":"<p>A UI design I provided for a client pitching it as part of a new media marketing campaign for Piaggio. Elements + Visual identity+ User interface+ User experience+&#8230;<\/p>\n","protected":false},"author":1,"featured_media":168,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-web-design"],"_links":{"self":[{"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/posts\/239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/kategorrell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=239"}],"version-history":[{"count":4,"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/posts\/239\/revisions"}],"predecessor-version":[{"id":674,"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/posts\/239\/revisions\/674"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/kategorrell.com\/index.php?rest_route=\/wp\/v2\/media\/168"}],"wp:attachment":[{"href":"http:\/\/kategorrell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=239"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/kategorrell.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=239"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/kategorrell.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}